For Sale By Owner

It is interesting. When I am looking to list someone’s house, and they say to me: “I am going to try to sell it on my own.” I tell them: “sometimes this works. You might as well give it a try.”

There are several critical questions the owner should answer first: How many houses have you sold, compared to the agent? Do you or the agent know more about the market, and the buyers who would be interested in this home? As the owner: how will you make sure those who walk through your house are ALREADY qualified?

As an agent, this is my JOB. I do this – for a living. Selling your house is way more than a simple transaction. This is a REPRESENTATION. Who is going to pay top dollar for something (literally anything) they can otherwise acquire through professional (means and) services?

Let’s put it in perspective: High school students can play Beethoven’s fifth, right? So why would you PAY to go see The Boston Symphony play, when you can head down to the high school and see it for free?

When a FSBO nets the SAME return, (but only after dropping the price by the cost of commission,) what has the seller gained? Still, this is not a loss unless the owner concedes (his or her) time is valuable.

I concur that agents who do a poor job aren’t worth what it ends up costing the SELLER. But if an agent does their job properly, why would a ‘casual fan’ place his bets on the owner yielding a better return than a professional?

Does it happen? Sure. Is it worth it? Far more often than not the answer is no.

I’ve got a basketball in my hands. I am just about to play a game of one on one against LeBron James. Place your bets…

Or just head down to the high school. Would this qualify as your ‘representation’ of Beethoven?

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2 Comments (+add yours?)

  1. James Rocks
    Apr 30, 2018 @ 15:53:27

    I wonder if it’s more complicated selling a house in the US than it is in the UK? Just wondering 🙂

    BTW, I eventually published my first book (I recall you were interested) 🙂

    Reply

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